Direct Mail
Why direct mail marketing is so popular amongst lenders?
Direct mail marketing has been around for ages. The original free way to get your products...
Blog
Direct Mail
Top 3 Reasons Direct Mail Grows Top Line Revenue
Why is direct mail a cost effective way of generating accurate and timely leads? We list...
MaxDecisions: COVID-19 Impact to Personal Credit & Mortgage – Part 2
We released the much anticipated follow up to our initial publication on the impact of personal...
MaxDecisions successfully completes credit bureau reporting for major Buy Now Pay Later...
MaxDecicisons, a leader in lending analytics, predictive modeling and credit risk management, today announced it has...
White Paper: MaxDecisions COVID Personal Credit Impact Analysis
The coronavirus or COVID19 has caused a worldwide impact. The extend of its damage to our...
What’ In Your Mailbox? Episode 2: “What’s your COVID19 direct mail response...
I’ve been asked this a lot in the past few months. I think everyone’s expectation that...
MaxDecisions Delivers 4% Response Rate In Direct Mail Campaign
MaxDecicisons is a leader in analytics and predictive modeling, today announced an industry first, unparalleled direct...
What’ In Your Mailbox? Episode 1: “Direct Mail vs. Google Adwords”
When you compete with your competitors on marketing budgets to be the "top results" or "first-page",...
MaxDecisions welcomes Bernard Guerrero as Vice President of Decision Sciences
Bernard Guerrero Joins MaxDecisions, Inc. as Vice President of Decisions Sciences
MaxDecisions welcomes Norberto Rancharan, A.I. & Machine Learning Intern – UT Dallas...
MaxDecisions welcome Norberto Rancharan from University of Texas at Dallas, as our newest A.I. & Machine...
MaxDecisions welcomes Ankit Raina, A.I. & Machine Learning Intern – UT Dallas...
MaxDecisions welcome Ankit Raina from University of Texas at Dallas, as our newest A.I. & Machine...
MaxDecisions welcomes Matthew Maisberger, A.I. & Machine Learning Intern – UT Dallas...
MaxDecisions welcome Matthew Maisberger from University of Texas at Dallas, as our newest A.I. & Machine...
MaxDecisions welcomes Aditi Rane, A.I. & Machine Learning Intern – UT Dallas...
MaxDecisions welcome Aditi Rane from University of Texas at Dallas, as our newest A.I. & Machine...
MaxDecisions welcomes Dora Cui, A.I. & Machine Learning Intern – UT Dallas...
MaxDecisions welcome Dora Cui from University of Texas at Dallas, as our newest A.I. & Machine...
MaxDecisions welcomes Maruthi Nandan Pulletikurthi, A.I. & Machine Learning Intern – UT...
MaxDecisions welcome Maruthi Nandan Pulletikurthi from University of Texas at Dallas, as our newest A.I. &...
MaxDecisions welcomes Iris Ma – University of Rochester, New York
MaxDecisions welcome Iris Ma from University of Rochester, New York. as our newest Data Analyst.
MaxDecisions welcomes Cecily Wang – Georgetown University – Washington, DC
MaxDecisions welcome Cecily Wang from Georgetown University, Washington DC. as our newest risk modeler.
MaxDecisions Announces “FinTech Summer” Internship and Scholarship Program
MaxDecisions’ Summer Intern Program aims to provide senior undergraduate or graduate students with the opportunity to...
MaxDecisions, Inc. Launches Enterprise A.I. & Machine Learning Services – MaxDecisions A.I.
Growth through innovation/creativity. Rather than be constrained by ideas for new products, services and new markets...
MaxDecisons Inc. Welcomes Jimmy Yang
MaxDecicisons Inc., a leader in direct mail marketing, analytics, and predictive modeling, today announces hiring of...
MaxDecisions, Inc. Expands in Plano, Texas
MaxDecicisons Inc., is a leader in performance marketing, analytics, and predictive modeling, today announces its expansion...
MaxDecisions, Inc. Promotes Nicole Houston to Chief Executive Officer
MaxDecicisons Inc., is a leader in performance marketing, analytics and predictive modelling, today announces today that...
MaxDecisions, Inc. Announces Marketing Partnership with New Challenger Bank
MaxDecicisons Inc., is a leader in performance marketing, analytics and predictive modelling, today announces the establishment...
MaxDecisions Receives Metro2 Certificate from CDIA (Consumer Data Industry Association)
MaxDecicisons Inc., is a leader in analytics and predictive modelling and performance marketing, today announced today...
MaxDecisions, Inc. Joins American Fair Credit Council (AFCC) to Advance Debt Settlement...
MaxDecicisons Inc., is a leader in analytics and predictive modelling and performance marketing, today announced its...
Top 5 Reasons Why Direct Mail is Dominating Performance Marketing
Every lender faces the same issue today, marketing. Most of the lenders start with “leadgen”, online...
MaxDecisions, Inc. Releases 5th Generation Debt Settlement Response and Conversion Model
MaxDecisions, Inc. Releases 5th Generation Debt Settlement, Debt Consolidation and Debt Resolution Response and Conversion Model
Press Release: MaxDecisions, Inc. Delivers Unparalleled Direct Mail Results
MaxDecicisons™, is a leader in analytics and predictive modeling, today announced an industry first, unparalleled direct mail...
For Immediate Release: MaxDecisions, Inc. Expands Into New Headquarters – Mckinney, TX
MaxDecicisons™, is a leader in analytics and predictive modeling, today announced the expansion into a brand...
MaxDecisions, Inc Offers Full Metro 2 Reporting Services
Many businesses, large and small, have a huge source of great ideas that can help them...
MaxDecisions Offers Multi-Channel Marketing Services
In today's highly competitive landscape of customer acquisitions, are you spending the right amount of marketing...
MaxDecisions, Inc. welcomes Sandra Huang
MaxDecisions, Inc. continuous to expand with Sandra Huang joining as our new Data Analyst. Sandra Huang...
MaxDecisions, Inc.™ Expands in Frisco, TX
MaxDecicisons™, is a leader in analytics and predictive modeling, today announced the expansion of its Frisco,...
【对话】金融科技为风险管理护航——对话美国金融科技咨询公司 MaxDecisions, Inc. 量化风险高级分析师 Ian Dang
创新经济学之父约瑟夫·熊彼特曾说过：“市场中真正占据主导地位的并非价格竞争,而是新技术、新产品的竞争,它冲击的不是现存企业的盈利空间和产出能力,而是它们的基础和生命。” 2015年以来， “金融科技（FinTech）” 一词替代了 “互联网金融” 成为了全球新的热门词汇，相比互联网金融而言，金融科技则更聚焦于以大数据、云计算、移动互联等代表的新一轮信息技术的应用与普及，并强调它们对于提升金融效率和优化金融服务的重要作用。 根据麦肯锡的统计，2015年全球投入“金融科技”领域的资金高达191亿美元，是2011年的近8倍，全球已有超过2000家的金融科技公司。金融科技不仅对金融业带来深刻的影响，而且会对风险管理产生积极的作用。
How We Hacked “FICO” Score in 30 Minutes
FICO score is probably the widely know credit risk score that everyone in the industry uses....
10 Ways To Boost Your Direct Mail Campaign
I wrote this blog back in 2015 to help our clients with some tools they can...
Marketplace Lending For Dummies Series: How to Avoid Stackers
Stacking is not a new behavior, lenders in the personal and small business lending space has...