MaxDecicisons is a leader in analytics and predictive modeling, today announced an industry first, unparalleled […]
MaxDecisions Delivers 4% Response Rate In Direct Mail Campaign
All posts tagged: Direct Mail
What’ In Your Mailbox? Episode 1: “Direct Mail vs. Google Adwords”
When you compete with your competitors on marketing budgets to be the “top results” or “first-page”, you already lost. Someone else will just have to up their bid by a penny and you will have to cough up more money to Google and your CAC (customer acquisition cost) is decimated again.
Top 5 Reasons Why Direct Mail is Dominating Performance Marketing
Every lender faces the same issue today, marketing. Most of the lenders start with “leadgen”, online lead generators that send traffic to lender’s call centres, websites or form fill. These online lead generators have been around for a decade now and they have been struggling in the face of outright bans by Google and Facebook. Direct Mail on the other hands has been successful in performance marketing for the past 5 decades.
Press Release: MaxDecisions, Inc. Delivers Unparalleled Direct Mail Results
MaxDecicisons™, is a leader in analytics and predictive modeling, today announced an industry first, unparalleled direct mail response result with 4% response rate with its newest subprime lending client.
MaxDecisions Offers Multi-Channel Marketing Services
In today’s highly competitive landscape of customer acquisitions, are you spending the right amount of marketing budget at the right place? Many of our clients begin their journey with a single source customer acquisition channel and they often start with online lead generators or ping trees.
10 Ways To Boost Your Direct Mail Campaign
I wrote this blog back in 2015 to help our clients with some tools they can use right away to boost their direct mail campaign. As I evolve as an marketing analytics professional, I constantly revisit this direct mail marketing blog and adding more insights to the top 10 list!