
MaxDecisions Delivers 4% Response Rate In Direct Mail Campaign
28th Feb 2023
Timothy Li
MaxDecicisons is a leader in analytics and predictive modeling, today announced an industry first, unparalleled direct mail response result with 4% response rate with its newest subprime lending client.

10 Ways To Boost Your Direct Mail Campaign
27th Oct 2022
Timothy Li
Bonus: Always test outside of your boundaries. Reserve 5% of your volume for these out of bound testing. Otherwise data you use to calibrate your program or subsequent models will become a self-fulfilling prophecy and die a slow death.

Why direct mail marketing is so popular amongst lenders?
18th Oct 2022
Timothy Li
Direct mail marketing has been around for ages. The original free way to get your products and services in front of your audience without having to pay Google, Facebook and other online services an exorbitant amount of money with limited to no control on how their algorithm really works.

Top 3 Reasons Direct Mail Grows Top Line Revenue
14th Oct 2022
Timothy Li
Why is direct mail a cost effective way of generating accurate and timely leads? We list 3 critical criteria on why direct mail wins every time.

MaxDecisions delivers unparalleled direct mail results
20th Aug 2022
Timothy Li
MaxDecicisons™, is a leader in analytics and predictive modeling, today announced an industry first, unparalleled direct mail response result with 4% response rate with its newest subprime lending client.